On stage, on record.
The Energy Guidebook
Fifth edition, revised and expanded for 2026. This book has taught a short list of essentials since 2004. The new edition states the test each one had to pass, which is a large effect, on outcomes that matter, from something you control, and applies it without exception. Two of the six failed, including the category the author’s own company sells. What remains is five: nutrition, movement, sleep, recovery and connection. Every substantive claim is cited; 392 pages, hardcover and Kindle.
Starting a Business in the Health Space with Gerry Morton on Business Rockstars
Gerry Morton on stage for Greater Los Angeles Scouting
Remarks at a Greater Los Angeles Area Council event, filmed by the Council: leadership, stewardship, and performance from the stage.
What I talk about
Building in the health and nutrition space
What it actually takes to launch a consumer brand in a crowded category, from formulation and clean-label sourcing to winning shelf space at national retail.
Facilitating rooms of wealth creators
Peak performance as an operating system
Turnarounds and stewardship
The Energy Guidebook, live
Keynote
Up to 60 minutes, Q&A included · $12,500
One fee whether the slot is twenty minutes or sixty. Three signature talks: The Test Each One Had to Pass, Six Hours a Night, and The Fuel Gauge Is Not Fuel. The room leaves with the four-part test, the five essentials, and a first action small enough to start on Monday. Keynote plus a same-day working session, $16,000.
Working session
60–90 minutes · $6,500
A breakout that turns the argument into a personal scorecard: Sleep and Recovery, the two essentials nobody schedules, or Nutrition and Movement, the two that carry most of the result. Live coaching, one five-minute tool done in the room, one dated commitment.
The Energy Audit
Half-day executive workshop, up to 30 · $15,000
Pre-work two weeks out. Each participant scores a personal inventory against the five essentials, redesigns a real week, and leaves with a ninety-day plan dated in ink, a bad-week rule and a named witness. Built for offsites, leadership cohorts and boards.
The Ninety Days
Full-day masterclass, up to 40 · $24,000
08:30 to 16:15. Four modules across the five essentials, the full program individually dated, the organizational version for the buyer, and a signed copy of the book on every seat. Includes a virtual check-in with the cohort at day 30.
Follow-through
Three live virtual sessions · $7,500
The book’s argument is that ninety days is where change happens, not the day of the event. Sessions at days 14, 45 and 90: scorecards re-run, plateaus troubleshot, accountability pairs kept honest. An add-on to either program.
Also available
Virtual keynote, $6,500 · Peer-network rate, $5,000
Any of the three talks, live, for remote audiences. A keynote or working session at the peer-network rate for YPO, EO, TIGER 21, Vistage and similar forums. Every fee includes a planning call, customization, the slides and worksheets, a one-page summary for attendees, and recording rights for internal use. Nothing is sold from the stage.
Press & mentions
- Impact Wealth: California’s Wealth Tax Debate Is Reshaping the Conversation Around Capital, Mobility, and Innovation. Quoted as TIGER 21 Los Angeles Chair on how wealth creators are reading the state’s direction. July 2026.
- LEADERS Magazine: Interview with Gerry Morton, Chief Executive Officer, NutriScience Corporation. On building and acquiring nutrition brands, innovation, and giving back. April 2021.
- TIGER 21: Los Angeles Chair profile. The network’s own introduction to its Los Angeles Groups and Chairs.
- Easy Reader: Morton is Manhattan Beach Rotarian of the Year. June 2018.
- Easy Reader: Nutrition entrepreneur Morton coaches young entrepreneurs. On mentoring a South Bay student to the national Young Entrepreneurs Academy finals. June 2017.